Should you ignore the horserace polls?

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Paul Begala: “Quick readers’ guide to the 2012 polls: until the final two weeks, ignore the head-to-head horserace… Instead of obsessing about who’s up and who’s down, look at how folks view the direction of the country. When the ‘right direction’ number creeps up close to 50%, the incumbent is going to win. But when it plunges, get ready to back the moving van up to 1600 Pennsylvania Avenue. At this writing, that all-important indicator is a middling 31% — almost precisely equidistant from both an outright rejection of Obama and an incumbent’s safe reelection.”

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Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including SaintPetersBlog.com, FloridaPolitics.com, ContextFlorida.com, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.