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Personnel note: Richard Reeves opens RLR Consulting

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Lobbyist Richard Reeves, a month after departing GrayRobinson, has set up his own shop, RLR Consulting.

“I have a proven track record of working successfully with individuals and issues across the political spectrum, and I look forward to promoting good public policy before the legislative and executive branches,” Reeves said in a press release.

He originally was with Dean Cannon’s Capitol Insight, which merged with GrayRobinson. Reeves became GrayRobinson’s Senior Director of Government Affairs in Tallahassee after the merger.

The 46-year-old began his career in Florida politics working for now-U.S. Sen. Bill Nelson, a Democrat, during Nelson’s 1990 gubernatorial campaign, according to his bio.

In 1995, Reeves moved to Tallahassee to serve Nelson in his role as Insurance Commissioner, acting as an external affairs liaison, including board appointments and legislative affairs related to what is now Citizens Property Insurance Corp. and the Florida Insurance Guaranty Association (FIGA).

Reeves later served as campaign director for Nelson’s 1998 re-election campaign. After the re-election, he went on to become Finance Director for Nelson’s successful U.S. Senate Campaign in 2000.

In 2001, Reeves formed his own firm and began lobbying, “specializing in education, workforce development, insurance, utilities and appropriation issues,” his bio says. 

He also has served as a political consultant for political committees and candidates, including now-U.S. Sen. Marco Rubio, a Republican, in 2004-05. Reeves was finance consultant during Rubio’s successful campaign to become Speaker of the Florida House. 

Peter Schorsch is the President of Extensive Enterprises and is the publisher of some of Florida’s most influential new media websites, including,,, and Sunburn, the morning read of what’s hot in Florida politics. SaintPetersBlog has for three years running been ranked by the Washington Post as the best state-based blog in Florida. In addition to his publishing efforts, Peter is a political consultant to several of the state’s largest governmental affairs and public relations firms. Peter lives in St. Petersburg with his wife, Michelle, and their daughter, Ella.

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